What will you learn?
- Where the Design Thinking process comes from and why it is so named
- Why it is important to first be clear about the problem you want to solve
- That you can apply Design Thinking in all kinds of situations
- That the process not only produces new solutions, but also contributes to better mutual cooperation within and between teams in an organization
- Taking small steps so that you can actually get started with innovation and renewal (and not just keep talking about it...)
About the training
About PLNT
Many people recognize it: a brainstorming session that starts out full of energy, but in which the first ideas soon die down due to a stream of “yes buts. This won’t work. We’ve tried that before. Way too expensive. A few participants dominate the conversation, while others drop out and keep their ideas to themselves. The result? Much discussion and little innovation… But things can be different.
The practical and interactive Creative Thinking training helps you and your team break through thinking patterns. It also breathes new life into your creative skills and teaches you how to apply them confidently in your work. You will learn to work with a structured creative process and practical, proven thinking techniques to arrive at outside-the-box ideas.
About the trainer
Rody Vonk
International facilitator, trainer and speaker
Rody Vonk is an international facilitator, trainer and speaker with over twenty years of experience in innovation, design thinking and creative thinking. He guides professionals and teams worldwide to concrete and surprising solutions and knows how to turn every meeting into an inspiring and productive session. With his mix of structure, energy and commitment, he helps organizations decide faster, collaborate better and really bring innovation to life.
Training Program
Day 1
- Welcome and introduction
- What is an “innovation mini-set?
- Areas of focus for successful innovation
- Design Thinking: explaining the process
- Problem analysis and problem definition
- Creating a profile of the target audience
- Interviews with the target audience
Day 2
- Divergent and convergent thinking
- Brainstorming with different techniques
- Techniques for selecting ideas
- From idea to concrete solution
- Giving and receiving feedback
- Experiment, make mistakes and improve
- How do you create and test a prototype?
Experiences with PLNT training
Read what others thought of the training here.
“Fresh-faced innovators, with no yes buts!”
Carola van Delft
Business Partner Rabobank Control Retail Netherlands
“Very good, pleasant mix of theory and practical exercises .”
Leah Coyle
Innovation Program Director - Ernst & Young
4.4
(32 reviews)